During which stage of the product life cycle do customer service and repairs begin to take on significance as a way to differentiate a firm's products?
A)maturity
B)growth
C)decline
D)introduction

Question

Quizplus · Accepted Answer

During the maturity stage, competition becomes more intense and customer expectations increase. To differentiate their products, firms often focus on providing excellent customer service, after-sales support, and repairs. This helps build customer loyalty and can lead to repeat purchases.

During Which Stage of the Product Life Cycle Do Customer