This objective of firms on the Web includes,employing websites to satisfy transaction and presale channel preferences of existing customers,targeting new users and delivering information-based products.
A) Customer service
B) Back-office efficiency
C) Customer support
D) Channel management
E) Back office support

Question

Quizplus · Accepted Answer

Channel management involves using websites to cater to transaction and presale preferences of existing customers, target new users, and deliver information-based products.

This Objective of Firms on the Web Includes,employing Websites to Satisfy