Briefly describe the versatility of the telephone as a tool of direct marketing?
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Q58: The greatest weakness of telemarketing is its:
A)
Q59: Direct mail works very well:
A) Only for
Q60: Telemarketing being systematic typically suggests that it:
A)
Q61: What are lists?
Q62: _ may rely on the print ads
Q64: The mail and the telephone:
A) Were invented
Q65: Adding a toll-free call number to a
Q66: A concept which is designed to combine
Q67: This objective of firms on the Web
Q68: Which of the following statement about the
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