What does a retailer need to do to close the standards gap?
A) A retailer needs to commit to high-quality service.
B) A retailer needs to set service goals.
C) A retailer needs to be willing to use technology to standardize certain aspects of their customer service.
D) A retailer needs to be willing to try innovative approaches to service problems.
E) A retailer needs to do all of these.

Question

Quizplus · Accepted Answer

A retailer needs to commit to high-quality service, set service goals, be willing to use technology to standardize certain aspects of their customer service, and be willing to try innovative approaches to service problems in order to close the standards gap. Therefore, the correct answer is E, which includes all of the options listed.

What Does a Retailer Need to Do to Close the Standards