Six weeks after Simpson purchased six portable computers for his realty business,he was called by the retailer who sold him the computer and asked if he was happy with the purchase,and if there was anything that he would change about the way the store does business.The computer retailer was trying to reduce its ________________ gap.
A) communication
B) standards
C) performance
D) knowledge
E) research

Question

Quizplus · Accepted Answer

The retailer was trying to understand the customer's needs and satisfaction, which relates to reducing the knowledge gap between customer expectations and the retailer's understanding of those expectations.

Six Weeks After Simpson Purchased Six Portable Computers for His