Imagine That Eveready Has Developed Solar Rechargeable Batteries That Cost

Imagine that Eveready has developed solar rechargeable batteries that cost only slightly more to produce than regular batteries (less than the rechargeable batteries currently available) and can be recharged by sunlight up to 5 times, after which they are meant to be discarded.Unfortunately, the production process cannot be patented, and competitors could arrive within a few months.Which of the following would be the least sound marketing decision?

A) Select a skimming strategy for pricing to establish the product as "premiere."
B) Seek widespread distribution to gain a foothold in what might be a potentially huge market.
C) Limit production capacity until you are certain people will actually want the product.
D) Avoid a connection to the Eveready brand until the product has proven itself.
E) Brand the product under multiple names to discourage other competitors from entering the market.