Brand name refers to
A) the part of a brand name that can be spoken.
B) the part of a brand that is a symbol or design and cannot be spoken.
C) any word, device (design, sound, shape or color) , or combination of these used to distinguish a seller's goods or services.
D) the commercial, legal name under which a company does business.
E) legal identification of a company's exclusive rights to use a brand name, brand mark, or trade name.
Correct Answer:
Verified
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A)the licensing of
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