SBUs that use large amounts of cash and are leaders in the business so they should also generate large amounts of cash are called
A) question marks.
B) dogs.
C) cash cows.
D) problem children.
E) stars.
Correct Answer:
Verified
Q169: Placing products in the BCG matrix results
Q170: In its business portfolio analysis, an organization's
Q171: Several years ago, Black & Decker purchased
Q172: FIGURE 2-6 Q173: SBUs with a low share of high-growth Q175: Although an organization has limited influence on Q176: Placing products in the BCG matrix results Q177: SBUs with a high share of high-growth Q178: SBUs with low shares of slow-growth markets Q179: Placing products in the BCG matrix results
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