The second phase of the strategic marketing process is the _________, which involves carrying out the marketing plan that emerges from the planning phase.
A) motivational phase
B) strategic phase
C) planning phase
D) implementation phase
E) evaluation phase
Correct Answer:
Verified
Q254: After examining a planning gap, firms typically
Q255: A marketing _ is defined as the
Q256: Planning gap refers to
A)the difference between projected
Q257: Marketing tactics refer to
A)the long-term decisions made
Q258: Compared to marketing strategies, marketing tactics generally
Q260: _
A)segmenting the market and selecting target markets.
B)establishing
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