The Lemon Tree is a high-fashion boutique selling top-of-the-line women's clothing and accessories. The keys to its success include knowing customers' changing tastes and providing something different than other retailers. In addition, because of the high value of the merchandise, The Lemon Tree's management is investing in the use of computerized inventory controls and sales order processing. The LEAST important environmental force to The Lemon Tree at this time is likely to be

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Regulatory forces are likely the least important for The Lemon Tree as the focus is on customer tastes, competition, and technology for inventory and sales, rather than compliance or legal issues.

The Lemon Tree Is a High-Fashion Boutique Selling Top-Of-The-Line Women's