___________ is a strength relating to advertising as an element in the promotion mix.
A) Ability to pinpoint small numbers of customers
B) Limited creative flexibility maintains control
C) Many media choices
D) Less costly
E) Direct contact with individual targets
Correct Answer:
Verified
Q23: Getting the customer to actually make a
Q24: The _ stage of the AIDA model
Q25: Moving a customer past a need to
Q26: The marketing manager of ABC Shoes is
Q27: _ is NOT part of the AIDA
Q29: The marketing manager of XYZ brewery is
Q30: _ uses media such as television and
Q32: Essentially,Coca-Cola has 100 percent brand awareness among
Q33: When a company wishes to indicate features
Q38: _ is a strategic approach to communicating
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