Imagine a small agrichemical laboratory with a very small marketing budget develops a seed that produces grass that grows two inches high and no higher.Which promotional element should it use to communicate its discovery?

Question

Quizplus · Accepted Answer

Publicity would be the best choice for a small agrichemical laboratory with a limited marketing budget because it is a form of unpaid promotion through media coverage. The unique and innovative nature of their discovery, producing grass that only grows two inches high, could be newsworthy and generate interest from the media. This would help spread the word about their product without the expense of paid advertising or personal selling.

Imagine a Small Agrichemical Laboratory with a Very Small Marketing