respect to price,which of the following type of consumer product would most likely be very expensive?
A) convenience product
B) shopping product
C) unsought product
D) specialty product
E) discretionary product

Question

Quizplus · Accepted Answer

Specialty products are products that are unique and have brand-specific features that are highly valued by consumers. Due to their unique features, they are generally more expensive than other types of consumer products.

Respect to Price,which of the Following Type of Consumer Product