Bradon was a loyal customer of American Eagle but once out of college,started purchasing the majority of his clothes from J Crew preferring to shop online and in their stores which are located in stand-alone shopping centers rather than shopping malls.Customers like Bradon who no longer purchase clothing from American Eagle create _______ for the chain.
A)turnover
B)opportunities
C)new markets
D)lifetime value

Question

​Bradon was a loyal customer of American Eagle but once out of college,started purchasing the majority of his clothes from J Crew preferring to shop online and in their stores which are located in stand-alone shopping centers rather than shopping malls.Customers like Bradon who no longer purchase clothing from American Eagle create _______ for the chain.
A)​turnover
B)​opportunities
C)​new markets
D)​lifetime value

Quizplus · Accepted Answer

Customers who stop purchasing from a particular company or store create turnover for that organization. In the given scenario, Bradon stopped purchasing from American Eagle, which means he is no longer contributing to the company's revenue, resulting in turnover for American Eagle.

​Bradon Was a Loyal Customer of American Eagle but Once

Bradon Was a Loyal Customer of American Eagle but Once