Match Each Item with the Correct Statement Below

Match each item with the correct statement below.
-Marketing activity other than personal selling,advertising,guerrilla marketing,and public relations that stimulates consumer purchasing and dealer effectiveness is called _____.

A) noise
B) advertising
C) promotion
D) publicity
E) sales promotion
F) guerrilla marketing
G) posttesting
H) split runs
I) cooperative advertising
J) marketing public relations
K) media scheduling
L) pretesting
M) informative advertising
N) persuasive advertising
O) retail advertising
P) missiles
Q) cross-promotion
R) interactive advertising
S) sponsorship
T) institutional marketing