The ________ is the member of the buying centre who controls the flow of information to other members.
A) gatekeeper
B) decider
C) influencer
D) user
E) initiator
Correct Answer:
Verified
Q23: A new-task buy _.
A)does not occur when
Q24: The group of people in the organisation
Q25: The person who has responsibility for executing
Q26: Professional buyers are responsible for _.
A)making sure
Q27: The person who recognises that a purchase
Q29: How are consumer and business-to-business demand of
Q30: The person who affects decisions by giving
Q31: A modified rebuy _.
A)is similar to an
Q32: Which of the following statements about buying
Q33: What are the three main classes of
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