Which of the following is not one of the ways marketers typically use data mining?
A)Customer retention
B)Customer abandonment
C)Customer accrual
D)Customer acquisition
E)Market basket analysis

Question

Quizplus · Accepted Answer

Customer accrual is not one of the typical ways marketers use data mining. The other choices - customer retention, customer abandonment, customer acquisition, and market basket analysis - are all common applications of data mining in marketing.

Which of the Following Is Not One of the Ways