A direct marketer is involved in decisions relating to headlines,paper quality,and message content.What step is involved in the retailer's direct marketing strategy?
A)presenting the message
B)customer contact
C)business definition
D)customer response

Question

Quizplus · Accepted Answer

Direct marketing strategy involves presenting the message to the target audience through different channels such as email, social media, direct mail, etc. Therefore, choosing the right headline, message content, and paper quality is an important step in the retailer's direct marketing strategy. Customer contact, business definition, and customer response are also important steps but they are not directly related to the message presentation aspect of the strategy.

A Direct Marketer Is Involved in Decisions Relating to Headlines,paper