One way to identify the orientation of a firm is to examine its primary goal.If a firm sells to achieve profitability through sales volume,what would it probably be?
A) sales oriented
B) retail oriented
C) production oriented
D) price oriented

Question

Quizplus · Accepted Answer

A firm that aims for profitability through sales volume is considered sales oriented, as it prioritizes increasing sales and revenue above other factors such as production efficiency or pricing strategy.

One Way to Identify the Orientation of a Firm Is