Indirect competitive advertising seeks:
A) to develop primary demand.
B) immediate buying action.
C) to develop goodwill for a company-so target customers will eventually buy one or more of its products.
D) to develop selective demand-to affect future buying decisions.
E) None of these alternatives is correct.
Correct Answer:
Verified
Q193: When personal computers were in the market
Q194: Competitive advertising
A) tries to develop primary demand
Q195: Which kind of advertising should a manufacturer
Q196: Advertising which tries to develop selective demand
Q197: Faced with a decline in red meat
Q199: A supermarket manager should use _ advertising
Q200: Best Sound, Inc. placed a full-page color
Q201: A major difference between reminder advertising and
Q202: An ad for Toyota's lowest priced truck
Q203: Which of the following is the BEST
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