Best Sound, Inc. placed a full-page color ad in Car Talk magazine-stressing the better sound available with its car stereo product as compared to similarly priced products-to try to affect its target market's future buying decisions. This is an example of:
A) reminder advertising.
B) pioneering advertising.
C) direct competitive advertising.
D) institutional advertising.
E) indirect competitive advertising.
Correct Answer:
Verified
Q195: Which kind of advertising should a manufacturer
Q196: Advertising which tries to develop selective demand
Q197: Faced with a decline in red meat
Q198: Indirect competitive advertising seeks:
A) to develop primary
Q199: A supermarket manager should use _ advertising
Q201: A major difference between reminder advertising and
Q202: An ad for Toyota's lowest priced truck
Q203: Which of the following is the BEST
Q204: "Comparative advertising":
A) is usually ignored by consumers.
B)
Q205: In its ads, General Mills highlights the
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