A firm which tries to increase sales by selling new products in new markets is pursuing "market development" opportunities.
Correct Answer:
Verified
Q103: Unfavorable trends in the domestic marketing environment
Q104: The least risky--but most challenging--marketing opportunities are
Q105: Nike moved beyond shoes and sportswear to
Q106: When a firm's domestic market is prosperous,
Q107: International opportunities should be considered in the
Q109: Marketing managers almost always find that opportunities
Q110: Market penetration means trying to increase sales
Q111: The three basic tasks of ALL managers,
Q112: Of the four types of opportunities firms
Q113: If customers in other countries are interested
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