A S.W.O.T. analysis is a tool that identifies a firm's internal strengths and weaknesses, as well as external opportunities and threats. It helps the firm to understand its position in the market and develop strategies accordingly.

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A S.W.O.T. Analysis

Question 259

Multiple Choice

A S.W.O.T. analysis

A) focuses on what a firm plans to do to "Satisfy Wishes Of a Target" customer.
B) summarizes a firm's "strategy, wishes (of its customers) , outlook, and tactics."
C) helps defend against potential competitors by developing a set of competitive "safeguards, weapons, offensives, and tactics."
D) identifies a firm's "strengths, weaknesses, opportunities, and threats."
E) seeks to reduce the risk of competitive surprises by scanning the market for "signals, warnings, omens, and tips."

Correct Answer: