Regarding the five stages in marketing evolution,

Question

Quizplus · Accepted Answer

The correct answer is E because all the provided statements about the stages in marketing evolution are inaccurate. The first era to evolve was actually the production era, not the sales era. In the marketing department era and the marketing company era, firms focus on both short-run and long-run planning, not just one or the other. Additionally, it's not accurate to say that most firms operate in the production era today, as many have moved beyond it into the sales, marketing department, marketing company, or societal marketing eras.

Regarding the Five Stages in Marketing Evolution