The total system view of the marketing concept builds on the idea that
A) sales should be the firm's high-level objective.
B) a company should not have specialized departments.
C) each department in an organization should do what it does best.
D) all departments-not just marketing-should be guided by customer needs.
E) none of these responses is correct.
Correct Answer:
Verified
Q353: Which of the following illustrates the marketing
Q354: Which of the following is the best
Q355: All of the following are examples of
Q356: Which of the following is NOT likely
Q357: One basic idea of the marketing concept
Q359: In a firm that has a total
Q360: Which of the following practices would suggest
Q361: Which of the following statements about customer
Q362: Customer value
A) is greater if costs exceed
Q363: Given the nature of their work, which
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