Which of the following is the first step in marketing planning?
A)Stating standards of performance or tasks to be achieved by given dates
B)Selecting the groups or segments of potential customers the firm is going to serve
C)Analyzing the different elements of the marketing mix
D)Identifying the market with the greatest potential

Question

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The Answer of Which of the following is the first step in marketing planning?
A)Stating standards of performance or tasks to be achieved by given dates
B)Selecting the groups or segments of potential customers the firm is going to serve
C)Analyzing the different elements of the marketing mix
D)Identifying the market with the greatest potential

Which of the Following Is the First Step in Marketing