The mission statement of a company should primarily have a(n) _____.
A) product focus
B) external focus
C) internal focus
D) selling focus

Question

Quizplus · Accepted Answer

The mission statement of a company should primarily focus on its external goals and objectives, such as its intended impact on customers, stakeholders, and the broader community. While product or selling focus may be components of the mission statement, they should not be the primary focus. Internal focus may be important for organizational culture and management practices, but it is not the primary purpose of a mission statement.

The Mission Statement of a Company Should Primarily Have A(n)