________ data provides information about an individual's personality,attitudes,lifestyle,and other psychological characteristics.
A)Demographic
B)Ideographic
C)Psychographic
D)Direct
E)Persuasive

Question

Quizplus · Accepted Answer

Psychographic data is concerned with an individual's psychological characteristics, such as their personality, attitudes, values, interests, and lifestyle. This type of data is often used in market research to gain insight into consumer behavior and develop targeted marketing campaigns. Demographic data, on the other hand, provides information about an individual's demographic characteristics such as age, gender, income, education, and occupation. Ideographic data refers to data that is specific to a particular individual or case, while direct and persuasive data are not relevant to the question.

________ Data Provides Information About an Individual's Personality,attitudes,lifestyle,and Other Psychological