The sprinkler strategy of one to two entries (globally) is preferable over the waterfall model when all of the following conditions exist EXCEPT:
A) the lifecycle of the product is relatively short.
B) there are low costs of entry into the market.
C) there are many competitors.
D) very weak local competitors.
E) anticipation of fast growth.

Question

Quizplus · Accepted Answer

The sprinkler strategy of one to two entries (globally) is preferable over the waterfall model when the lifecycle of the product is relatively short, there are low costs of entry into the market, there are many competitors, and there is anticipation of fast growth. However, very weak local competitors would not impact the preference for the sprinkler strategy over the waterfall model.

The Sprinkler Strategy of One to Two Entries (Globally) Is