________ is based on measurable characteristics of populations such as age, gender, income, occupation, and education.
A) Demographic segmentation
B) Geographic segmentation
C) Psychographic segmentation
D) Behavioral segmentation

Question

Quizplus · Accepted Answer

Demographic segmentation divides the market based on measurable characteristics of populations such as age, gender, income, occupation, and education. This type of segmentation is particularly useful when developing marketing strategies targeted at specific groups of people with similar characteristics.

________ Is Based on Measurable Characteristics of Populations Such as Age