Which of the following is a way to gather competitive intelligence?
A) Visit competitors' websites
B) Use data from Yahoo!Finance
C) Go into the marketplace to see what competitors are doing
D) All of the above

Question

Quizplus · Accepted Answer

All of the given options are ways to gather competitive intelligence. By visiting competitors' websites, one can gather information about their products, services, pricing, promotions, and marketing strategies. Using data from Yahoo! Finance can provide insight into a company's financial performance, which can be compared with its competitors. Going into the marketplace and observing competitors' activities first-hand can help identify their strengths, weaknesses, and opportunities. Therefore, all the options are equally important and effective in gathering competitive intelligence.

Which of the Following Is a Way to Gather Competitive