Which of the following statements about the mall intercept interview is true?
A) Mall intercept interviews cannot use open-ended questions.
B) Mall intercept interviews are the least expensive method to conduct surveys.
C) It is difficult to get a representative sample of the population with a mall intercept interview.
D) Mall intercept interviews must be brief.
E) The mall intercept interviews offers researchers the ability to collect large quantities of information through complex surveys.
Correct Answer:
Verified
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