Creating a value proposition is a way of:
A)choosing prices for products
B)scaling prices to different markets
C)positioning your product in the marketplace
D)keeping your product on the same level as others in the market
E)choosing sales objectives that align with the firm's long-term goals

Question

Quizplus · Accepted Answer

Creating a value proposition involves identifying and communicating the unique value that a product or service provides to customers, thus positioning it in the marketplace. It is not directly related to choosing prices, scaling prices, keeping products on the same level as others, or choosing sales objectives.

Creating a Value Proposition Is a Way Of