The seamless approach to delivering a consistent brand experience across all available channels and devices a customer uses to interact with a company or organization and its brands is called:
A)Customer Lifetime Value
B) Market Segmentation
C) OmniChannel Marketing
D)MultiChannel Fulfillment

Question

Quizplus · Accepted Answer

OmniChannel Marketing refers to the strategy of providing a seamless and consistent brand experience across all channels and devices that a customer might use to interact with a company or its brands. This approach integrates all the touchpoints a customer may engage with, ensuring a unified brand experience.

The Seamless Approach to Delivering a Consistent Brand Experience Across