The goal of the direct marketer is to:
A)eliminate brand marketing
B) interact with the customer on a onetoone basis
C) do everything inexpensively
D)use as few channels as possible to get the message out

Question

Quizplus · Accepted Answer

Direct marketing focuses on creating personal, direct interactions with customers, aiming to engage them on a one-to-one basis to foster a stronger, more personal connection with the brand or product.

The Goal of the Direct Marketer Is To