A group of current and prospective customers located in a geographical area that is assigned to an individual salesperson can best be defined as:
A) sales niche.
B) a sales territory.
C) a market share.
D) customer cluster.
E) a and d only.

Question

Quizplus · Accepted Answer

A sales territory is a designated geographical area given to a salesperson or a team to sell products or services to a group of current and potential customers. The salesperson is responsible for building relationships with customers, identifying their needs and providing solutions that lead to sales. A sales niche refers to a specific market segment or product category that a salesperson specializes in. Market share refers to the percentage of total sales in a given market that is held by one company or product. Customer cluster is not a commonly used term in sales.

A Group of Current and Prospective Customers Located in a Geographical