All of the following are criteria used for forming market segments EXCEPT: A)difference of needs of buyers among segments. B)potential for increased profit. C)cost of reaching the segment. D)potential of a marketing action to reach a segment. E)simplicity and cost of assigning potential buyers to segments.

Question

Quizplus · Accepted Answer

The Answer of All of the following are criteria used for forming market segments EXCEPT: A)difference of needs of buyers among segments. B)potential for increased profit. C)cost of reaching the segment. D)potential of a marketing action to reach a segment. E)simplicity and cost of assigning potential buyers to segments.

All of the Following Are Criteria Used for Forming Market