Which of the following is the net return from a marketing investment divided by the costs of the marketing investment?
A) SWOT analysis
B) a marketing audit
C) an executive summary
D) marketing ROI
E) a budget

Question

Quizplus · Accepted Answer

The net return from a marketing investment divided by the costs of the marketing investment is referred to as marketing return on investment (ROI). Therefore, the correct option is marketing ROI.

Which of the Following Is the Net Return from a Marketing