An important aspect of research is to determine multimarket target audience _____________.If such exist, pan-regional or global campaigns can be attempted.

Question

Quizplus · Accepted Answer

If there are similarities in the target audience across multiple markets, it suggests that there is potential for a pan-regional or global campaign to be successful. Therefore, determining the similarities in the target audience is an important aspect of research.

An Important Aspect of Research Is to Determine Multimarket Target