Shortening the channel will __________ the amount of capital necessary for distribution.
A) increase
B) decrease
C) have no affect upon
D) slightly decrease
E) There is no relationship between the length of a channel and capital requirements.
Correct Answer:
Verified
Q37: Short channels are preferred for:
A) Nontechnical products.
B)
Q38: For distant manufacturers it can be generalized
Q39: When developing alternative channel structures,the number of
Q40: In general,the more geographically dispersed the market:
A)
Q41: The total score arrived at in the
Q43: Assuming total cost for a direct channel
Q44: Products that are in the introductory stage
Q45: The distribution costing approach to choosing channel
Q46: The _approach to selecting the "best" channel
Q47: In practice,the channel manager is usually not
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