Which of the Following Statements Gives a Reason Why a Marketer

Which of the following statements gives a reason why a marketer might want to emphasize creativity in the development of an advertising campaign?

A) Creative advertising cannot create positive feelings that transfer to the product or service.
B) Creative advertising can break through the clutter and make an impression on consumers.
C) Creative advertisements that are creative for the sake of being creative often fail to produce a sale.
D) Creative advertising is effective even if it is irrelevant to the target audience.