The end result of the creative process is the written document referred to as the ________ . It specifies the basic elements of the creative strategy and other relevant information.
A) creative brief
B) selling idea
C) working document
D) animatic
Correct Answer:
Verified
Q27: research is a qualitative research method where
Q28: Attitude studies and perceptual mapping would be
Q29: Account planners are responsible for the conducting
Q30: An advertising campaign theme:
A) is usually used
Q31: Petra is the creative director for an
Q33: The first three sections of the creative
Q34: A(n) _ is a series of drawings
Q35: The creative brief is developed by:
A) the
Q36: Each of the following describes the creative
Q37: To make a creative layout of a
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents