Which type of ad agency is most likely to assist the client in areas such as marketing strategy and research, campaign planning and execution, and media planning and buying?

Question

Quizplus · Accepted Answer

Full-service agencies offer a comprehensive range of services that includes marketing strategy and research, campaign planning and execution, and media planning and buying. Collateral agencies primarily focus on designing and producing marketing materials, while creative boutiques specialize in developing innovative and engaging ad campaigns. Media buying services are primarily focused on purchasing media placements on behalf of clients.

Which Type of Ad Agency Is Most Likely to Assist