Which of the following is NOT one of the communication objectives on which public relations can deliver?
A) strengthen positive attitudes towards the brand
B) enhance image as a good corporate citizen
C) support a cause through financial or physical involvement
D) generate brand awareness

Question

Quizplus · Accepted Answer

C is not a direct communication objective of public relations but rather an action or strategy that might be used to achieve objectives such as enhancing image or supporting brand values. Public relations focuses on shaping perceptions and attitudes, not directly on the act of supporting a cause through financial or physical means.

Which of the Following Is NOT One of the Communication