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Which of the Following Statements About Non-Price Competition Is Most

Question 75

Multiple Choice

Which of the following statements about non-price competition is most accurate?


A) Marketers often rely on non-price differences in their competitive strategy because price changes are easily matched.
B) While still important,non-price competition is becoming less critical as a result of the Internet.
C) Non-price competition is much more important to large firms than it is to small firms.
D) As microeconomic theory suggests,firms have found that non-price competition plays a secondary role that supplements the more important competition based on price.

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