In radio,the percent of homes actually tuned in to a particular station is measured through ________.

Question

Quizplus · Accepted Answer

The percent of homes actually tuned in to a particular station is measured through ratings. The other options - coverage, exposures, gross impressions, and share of audience - are related to measuring the audience, but not specifically the percentage of households tuned in to a particular station.

In Radio,the Percent of Homes Actually Tuned in to a Particular