Organizations may have only a few products or many products in a product line. Consider Campbell Soup Company, which offers over 50 condensed soups. In the soup line, Campbell Soup Company has a:
A) deep product line depth.
B) narrow product line depth.
C) shallow product line depth.
D) diverse product lines.

Question

Quizplus · Accepted Answer

A deep product line depth means the company offers many variations or types within a particular product category, which is true for Campbell Soup Company with its extensive range of condensed soups.

Organizations May Have Only a Few Products or Many Products