For many years, General Motors manufactured two versions of the same basic vehicle: the Humvee, used by the U.S. military, and the Hummer, available to the public. Because of this product, GM was part of both the ___ and ___ B2B markets.

Question

Quizplus · Accepted Answer

General Motors was involved in the commercial market by selling the Hummer to the general public and in the government B2B market by manufacturing and selling the Humvee to the U.S. military.

For Many Years, General Motors Manufactured Two Versions of the Same