Which of the following is a disadvantage of customized international marketing?
A) creates inefficiencies in R&D
B) ignores different conditions of product use
C) inhibits local marketing initiatives
D) ignores differences in buyer behavior patterns
Correct Answer:
Verified
Q25: It is important for a firm to
Q26: Most firms avoid both complete standardization and
Q27: Which approach to marketing allows the firm
Q28: What organizational characteristic is suggested by the
Q29: Timex and Rolex both follow a differentiation
Q31: Which of the following is an advantage
Q32: A decentralized firm can more easily standardize
Q33: The geocentric approach calls for customization of
Q34: The ethnocentric approach to standardization versus customization
Q35: Both the ethnocentric and geocentric approaches to
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents