The last stage in the hierarchy of effects is
A) interest.
B) awareness.
C) adoption.
D) repurchase.
E) evaluation.
Correct Answer:
Verified
Q204: The first stage in the hierarchy of
Q205: The fourth of five stages in the
Q206: In the hierarchy of effects, awareness is
Q207: During the evaluation phase of an IMC
Q208: In the hierarchy of effects, an increase
Q210: During the implementation phase of an IMC
Q211: For a promotional campaign, the sequence of
Q212: For a promotional campaign, the hierarchy of
Q213: In the hierarchy of effects, the consumer's
Q214: During the implementation phase of an IMC
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